Exceptional By Design: Buick’s Next Chapter

Welcome to the dawn of a new era in automotive excellence, where innovation meets elegance, and driving becomes an immersive experience like no other. At our Buick and GMC dealership nestled in Lee’s Summit, Missouri, serving the vibrant Kansas City area, we’re thrilled to invite you into the world of Buick’s next chapter: Exceptional by Design.

Buick’s journey into the future began with a bold vision, symbolized by a fresh interpretation of its iconic tri-shield badge. Inspired by the futuristic allure of the Wildcat EV1 concept, Buick embarked on a transformational path, weaving a new design language that would redefine automotive aesthetics. Today, we proudly announce Buick’s new tagline, brand campaign, and ethos—Exceptional by design—an ode to meticulous craftsmanship and visionary innovation.

As Buick emerges as the fastest-growing mainstream brand in the industry, with nearly 70% of last year’s sales attributed to new customers, the spotlight shines on the essence of vehicle design, attention to detail, and uncompromising quality. Molly Peck, Chief Marketing Officer, Global Buick and GMC, encapsulates our ethos: “Beautiful design and quiet luxury set Buick apart from the competition.” With ‘Exceptional by design,’ we honor our heritage while embracing the future—a future where every Buick embodies sophistication and grace, from the inside out.

Why choose Buick? Among the top three reasons consumers opt for a Buick is vehicle quality. Buick consistently earns accolades in prestigious industry studies, ranking first in Customer Satisfaction with the Dealership Sales Experience for two consecutive years. Our commitment to excellence extends beyond the showroom floor, ensuring that every interaction with our dealership is marked by professionalism and dedication to your satisfaction.

Join us as we welcome the arrival of the 2024 Buick Envision and the eagerly anticipated 2025 Buick Enclave, poised to epitomize Buick’s new design language. With these additions, our showroom boasts a refreshed portfolio, showcasing sculptural designs, refined performance, and modern interiors infused with thoughtful personal technologies.

Experience Buick’s unique blend of attainable luxury and unparalleled customer service firsthand. Step into the driver’s seat and feel the difference as you embark on a journey of sensory delight. Whether you’re drawn to the sleek lines of the Encore GX or the spacious elegance of the Enclave, there’s a Buick waiting to captivate your senses and elevate your driving experience.

Visit our dealership today and discover why Buick’s next era is truly exceptional by design. Let us guide you through a world of automotive innovation and luxury, where every detail is crafted with precision and passion. Your journey begins here, at our Buick and GMC dealership in Lee’s Summit, Missouri—your gateway to the extraordinary.